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Here are my best finds for a Tech Smart Boss this week - Issue #27

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May 6 · Issue #27 · View online
Tech Smart Boss
New Videos from Tech Smart Boss
How I Used BriteVerify to Improve My Lead Quality - YouTube
www.youtube.com – Share
In this video, I walk through how I integrated the BriteVerify API with my Wordpress forms to do email validation prior to allowing visitors to sign up for our gated content.
This is not your typical do-it-yourself implementation (I had to use a developer) but it helped my visitors prevent typo’s when entering their email and also blocked a lot of fake attempts at the door.
New Podcast from Tech Smart Boss
Episode 22: Customer Support Tech Stack (The 8 Things You Need to Deliver Stellar Customer Service)
www.techsmartboss.com – Share
In this episode, we’re going to discuss the 8 key pieces of technology you need to empower your people and process to amaze and delight your customers.
Top Articles of the Week
How to Build a Content Marketing Pipeline – For the Record
airtable.news – Share
Running a content marketing team that’s able to produce high-quality work at a consistent clip, however, essentially means running your own digital publication. It’s nestled within, but separate from…
What Is Online Marketing? The Definitive Guide To Internet Visibility
www.forbes.com – Share
Marketing anything on the internet can seem difficult and perplexing at best. In this guide, we dive into what works and what doesn’t in online marketing.
8 quick win content hacks for the busy business professional | Marketing for Growth
jacobv.com – Share
Online visibility is an increasingly important contributor to our success. And this holds true regardless of if you are a small business, consultant, professional, or just looking for work.
How to ask for feedback – Marc Köhlbrugge – Medium
medium.com – Share
Ever since starting BetaList I get asked by founders to provide them with my feedback. They share their idea or product with me and end with “Thoughts?” or “What do you think?” Often, after answering…
List Building 101: How to Rapidly Build an Email List
blog.teachable.com – Share
If I had to choose ONE marketing activity for any industry, one that you MUST invest time and money in (to launch and grow your online business), my answer would always be the same: list building.
Cool Tech of the Week
I mentioned the BriteVerify API above in the Video of the Week section, so I’m going to have it be our Cool Tech of the Week this newsletter. I integrated their API into my website forms but you can also take any list of emails that you have and run it through their interface to make sure they are valid.  Why would you want to do that? If you’re doing any marketing to your e-mail list, especially an older list, it’ll help you prevent a lot of bouncebacks and improve your deliverability with your ESP (email service provider). Check them out….   
Email Validation & Verification | BriteVerify Email Verifier
www.briteverify.com – Share
Email Validation and Email Verification reduces bounce rates up to 98%. Rapidly verifying email addresses has never been easier, just drag drop and deliver!
That's it for this edition
Feedback? Suggests? Email me at david@techsmartboss.com and please, please, please, share the newsletter and www.techsmartboss.com with anyone else you may think will like it!
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