We talk a lot about using your website to generate leads (listen to Episode 36 of the podcast for example). One of the methods we recommend is doing smart prompts based on user actions on the website to offer them lead magnets, newsletter signups, and other visual prompts to lead them through the journey you want them to take.GetSiteControl makes that super easy and they have extremely professional looking pop-ups and widgets that you can configure to match your brand. Plus they have a robust set of integrations to tie the submissions into your marketing automation tools.
I added a simple exit pop-up to invite people to follow us on our social media networks when people bounce from our blog and I’ve seen my number of followers on LinkedIn almost double in less than 45 days. It works! Take a look to see if GetSiteControl could help your lead generation.