Sometimes a very simple tool can reap great benefits. One of the most important things you can do on your website to make Google happy is to speed it up. Slow websites hurt your rankings. Now there are a lot of factors to a fast website, but one of the easiest things to do (and often overlooked) is optimizing images to save loading times.
Shortpixel does this and it’s just dead simple. If you are using Wordpress, install the plug-in, buy your credits, and compress to your heart’s desire.
If you have a Wordpress site and you haven’t optimized your images, take a look at Shortpixel today.